Attitude
I never saw a pessimistic general win a battle.
Business
Leadership is the art of getting someone else to do something you want done because he wants to do it.
Courage
Neither a wise man nor a brave man lies down on the tracks of history to wait for the train of the future to run over him.
Character
No man can always be right. So the struggle is to do one's best, to keep the brain and conscience clear, never be swayed by unworthy motives or inconsequential reasons, but to strive to unearth the basic factors involved, then do one's duty.
Control
Pull the string, and it will follow wherever you wish. Push it, and it will go nowhere at all.
Business
There is no victory at bargain basement prices.
Challenge
What counts is not necessarily the size of the dog in the fight - it's the size of the fight in the dog.
